How Does Work Pressure Moderate the Formation Mechanism of Revisit Intention of Leisure Tourism Destinations: A Test of Moderating Effect

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dc.contributor.authorLi, Huamin
dc.contributor.authorZhang, Xuejing
dc.contributor.authorStreimikiene, Dalia
dc.contributor.authorHipters, Zinaida
dc.contributor.otherEkonomická fakultacs
dc.date.accessioned2019-09-16T08:54:22Z
dc.date.available2019-09-16T08:54:22Z
dc.description.abstractTourism destination choosing intention is the key field of tourism behavior research and tourism marketing. Though previous studies confirm that tourist’s perceived value has a significant impact on tourism destination choosing intention, there has been little research to date the formation mechanism of tourism destination choosing intention. Especially for leisure tourism destination, because of the purpose of leisure, there must be some factors that play an important role in the formation mechanism. This paper, using the hierarchical regression analysis method to analyze the formation of leisure tourism destinations from the perspective of the Theory of Planned Behavior, constructs an extended model of formation mechanism, including leisure value, work pressure and attitude. Using random sampling survey method, the data have been collected in different types of leisure tourism destinations, and have been used to explore the differences in tourists’ revisit intention of leisure tourism destinations under different levels of work pressure. The results show that the perceived value and attitude of leisure tourists have a significant impact on their revisit intention. During the process of activating the impact, the work pressure has apparently negative moderating effects. Among them, the moderating effect on the perceived value is obviously stronger than on the attitude. This study shows that work pressure has a significant moderating effect on the relationship between attitude and revisit intention to leisure tourism destinations, and this moderating effect is also negative. What is more, we show that the moderating effect of work pressure is different on the process how perceived value and attitude of tourists affect their revisit intention to leisure tourism destinations. The moderating effect of work pressure on perceived value is significantly stronger than that on attitude.en
dc.formattext
dc.identifier.doi10.15240/tul/001/2019-3-010
dc.identifier.eissn2336-5604
dc.identifier.issn1212-3609
dc.identifier.orcid0000-0002-3247-9912 Streimikiene, Dalia
dc.identifier.orcid0000-0002-8307-929X Hipters, Zinaida
dc.identifier.urihttps://dspace.tul.cz/handle/15240/153579
dc.language.isoen
dc.publisherTechnická Univerzita v Libercics
dc.publisherTechnical university of Liberec, Czech Republicen
dc.publisher.abbreviationTUL
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dc.relation.ispartofEkonomie a Managementcs
dc.relation.ispartofEconomics and Managementen
dc.relation.isrefereedtrue
dc.rightsCC BY-NC
dc.subjectwork pressureen
dc.subjectattitudeen
dc.subjecttourists’ valueen
dc.subjectrevisit intentionen
dc.subjectmoderating effecten
dc.subject.classificationJ39
dc.subject.classificationD02
dc.subject.classificationL83
dc.subject.classificationZ33
dc.titleHow Does Work Pressure Moderate the Formation Mechanism of Revisit Intention of Leisure Tourism Destinations: A Test of Moderating Effecten
dc.typeArticleen
local.accessopen
local.citation.epage167
local.citation.spage154
local.facultyFaculty of Economics
local.filenameEM_3_2019_10
local.fulltextyes
local.relation.abbreviationE+Mcs
local.relation.abbreviationE&Men
local.relation.issue3
local.relation.volume22
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