Innovative Marketing as a Source of Competitiveness
Date
2020-01-01
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Technick8 univeryita v Liberci
Abstract
Description
Subject(s)
Innovation, innovative marketing, competitiveness, competitive advantage, tools and impacts of innovative marketing, qualitative and quantitative research.
Citation
Item identifier
ISSN
ISBN
978-80-7494-522-9