Innovative Marketing as a Source of Competitiveness
dc.contributor.author | Dědková Jaroslava | cs |
dc.date.accessioned | 2021-01-14T18:04:24Z | |
dc.date.available | 23-09-2020 | en |
dc.date.available | 2021-01-14T18:04:24Z | |
dc.date.issued | 2020 | cs |
dc.date.updated | 23-10-2020 | en |
dc.format.extent | 223 | cs |
dc.identifier.isbn | 978-80-7494-522-9 | cs |
dc.identifier.uri | https://dspace.tul.cz/handle/15240/158529 | |
dc.language.iso | cze | cs |
dc.publisher | Technick8 univeryita v Liberci | cs |
dc.publisher.city | Liberec | cs |
dc.relation.ispartofseries | 0 | cs |
dc.subject | Innovation | cs |
dc.subject | innovative marketing | cs |
dc.subject | competitiveness | cs |
dc.subject | competitive advantage | cs |
dc.subject | tools and impacts of innovative marketing | cs |
dc.subject | qualitative and quantitative research. | cs |
dc.title | Innovative Marketing as a Source of Competitiveness | en |
dc.title | Inovativní marketing jako zdroj konkurenceschopnosti | cs |
local.identifier.publikace | 7856 |