Research Anthology on Strategies for Using Social Media as a Service and Tool in Business

Date
2021
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
IGI Global
Abstract
Description
Subject(s)
Branding, Consumer Engagement, Consumer Relationships, Corporate Social Media, Decision Making, Employee Use of Social Media, Knowledge Management, Marketing, Social Collaboration, Social Media, Social Media Mining, Social Networking
Citation
Item identifier
https://dspace.tul.cz/handle/15240/162180
 https://doi.org/10.4018/978-1-7998-9020-1
ISSN
ISBN
978-1-79989-020-1
Collections