Building Clothing Brand Loyalty on Facebook

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dc.contributor.authorBurešová Jitkacs
dc.date.accessioned2020-06-08T09:36:40Z
dc.date.available24-15-2019en
dc.date.available2020-06-08T09:36:40Z
dc.date.issued2019-01-01cs
dc.date.updated27-07-2019en
dc.format.extent220cs
dc.identifier.doi10.5817/cz.muni.m210-9124-2018
dc.identifier.isbn978-80-210-9123-8cs
dc.identifier.urihttps://dspace.tul.cz/handle/15240/155377
dc.language.isoczecs
dc.publisherMasaryk University Presscs
dc.publisher.cityBrnocs
dc.relation.ispartofseries1cs
dc.relation.urihttps://munispace.muni.cz/library/catalog/book/1031cs
dc.riv.kontrolni-cislo192065267cs
dc.riv.specifikaceRIV/46747885:24310/19:00005974!RIV19-MSM-24310___cs
dc.subjectattitudinal loyaltycs
dc.subjectbehavioural loyaltycs
dc.subjectbrandscs
dc.subjectbrand loyaltycs
dc.subjectcommon clothing brandscs
dc.subjectFacebookcs
dc.subjectfan pagescs
dc.subjectloyalty modelcs
dc.subjectSEMcs
dc.titleBuilding Clothing Brand Loyalty on Facebooken
dc.titleBudování loajality zákazníků ke značkám oblečení na Facebookucs
local.identifier.publikace5974
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