Strategie prodeje galanterního zboží v Liberci
Title Alternative:STRATEGY OF SELLING HABERDSHERY GOODS IN LIBEREC
| dc.contributor.advisor | Pařilová, Hana | |
| dc.contributor.author | Švihová, Hana | |
| dc.date | 2012 | |
| dc.date.accessioned | 2015-06-29 | |
| dc.date.available | 2015-06-29 | |
| dc.date.committed | 2011-12-21 | |
| dc.date.defense | 2012-01-24 | |
| dc.date.issued | 2012-01-01 | |
| dc.date.submitted | 2010-10-29 | |
| dc.degree.level | bc | |
| dc.description | katedra: KHT; rozsah: 50 s. | cs |
| dc.description.abstract | This diploma thesis focuses on the sale of textile goods. The aim is to assess the economic possibilities of setting up shop Haberdashery in Liberec. | en |
| dc.description.abstract | Tato BP je zaměřena na prodej textilní galanterie. Cílem je ekonomické zhodnocení možnosti zřízení prodejny textilní galanterie v Liberci. | cs |
| dc.format | text | |
| dc.identifier.uri | https://dspace.tul.cz/handle/15240/9984 | |
| dc.language.iso | cs | |
| dc.publisher | Technická Univerzita v Liberci | cs |
| dc.subject | haberdashery | en |
| dc.subject | marketing research | en |
| dc.subject | answer search | en |
| dc.subject | advertisement | en |
| dc.subject | textilní galanterie | cs |
| dc.subject | marketingový průzkum | cs |
| dc.subject | dotazník | cs |
| dc.subject | reklama | cs |
| dc.subject.verbis | marketing | en |
| dc.title | Strategie prodeje galanterního zboží v Liberci | cs |
| dc.title.alternative | STRATEGY OF SELLING HABERDSHERY GOODS IN LIBEREC | en |
| dc.type | Thesis | |
| local.department | KHT | cs |
| local.faculty | Fakulta textilní | cs |
| local.identifier.stag | 21207 | |
| local.identifier.verbis | 457088 | |
| local.note.administrators | oprava_A | |
| local.verbis.aktualizace | 2019-10-05 06:17:50 | cs |
| local.verbis.studijniprogram | KHT Textil/Textilní marketing | cs |