Identification of Factors which Influence Satisfaction with Corporate Communication Delivered through Social Media
dc.contributor.author | Ungerman Otakar | cs |
dc.contributor.author | Myslivcová Světlana | cs |
dc.date.accessioned | 2018-09-25T11:57:50Z | |
dc.date.available | 2018-09-25T11:57:50Z | |
dc.date.issued | 2013 | cs |
dc.format.extent | null | cs |
dc.identifier.doi | null | |
dc.identifier.isbn | 978-1-909507-00-5 | cs |
dc.identifier.issn | 2049-6818 | cs |
dc.identifier.uri | https://dspace.tul.cz/handle/15240/28652 | |
dc.language.iso | eng | cs |
dc.publisher | Bangkok University | cs |
dc.publisher.city | Bangkok | cs |
dc.relation.ispartofseries | 1 | cs |
dc.subject | social media | cs |
dc.subject | satisfaction | cs |
dc.subject | communication of marketing | cs |
dc.subject | consumer | cs |
dc.subject | factor analysis | cs |
dc.subject | focus group | cs |
dc.title | Identification of Factors which Influence Satisfaction with Corporate Communication Delivered through Social Media | en |
dc.title | Identification of Factors Which Influence Satisfaction with Corporate Communication Delivered through Social Media | cs |
local.citation.epage | 400;407 | cs |
local.citation.spage | 400;407 | cs |
local.identifier.publikace | 2038 | |
local.relation.issue | 0 | cs |