Identification of Factors which Influence Satisfaction with Corporate Communication Delivered through Social Media
Date
2013-01-01
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Bangkok University
Abstract
Description
Subject(s)
social media, satisfaction, communication of marketing, consumer, factor analysis, focus group
Citation
Item identifier
ISSN
2049-6818
ISBN
978-1-909507-00-5