Zlepšení náborového procesu pomocí kariérních stránek
Title Alternative:Improvement of a Recruitment Process with Career Sites
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Cílem práce je návrh na vytvoření kariérních stránek včetně jejich obsahu a implementace jako vhodného nástroje pro zlepšení náborového procesu. První část se věnuje teoretickým východiskům problematiky personálních činností, náborového procesu a metod náboru, především e-recruitmentu. Následuje rozbor a popis současného stavu procesu náboru ve vybrané společnosti. V další části jsou představena sekundární data, týkající se užívání kariérních stránek jinými společnostmi poskytujícími služby a primární data získaná z vlastního dotazníkového šetření, týkajícího se tvorby kariérních stránek. Cílem těchto šetření je posouzení názoru na důležitost kariérních stránek a na jejich obsah, umístění a design, a to z pohledu studentů ekonomických oborů a z pohledu zaměstnanců vybrané společnosti. Na základě těchto zjištěných primárních a sekundárních dat a rad pro tvorbu je vytvořen návrh kariérních stránek, včetně zhodnocení časové a finanční náročnosti jejich implementace.
The aim of the bachelor thesis is to propose one more recruitment tools for attracting new candidates. Specifically, there should be the creation of a career website, with a focus upon its content and implementation as a practical tool of an improvement of a recruitment process. The first part of the thesis deals with the theoretical basis of human resource management, the recruitment process and methods of recruitment, especially e-recruitment. The next part consists of a description of the current recruitment process, shows the secondary data regarding usage of the career website by service companies and primary data obtained within two surveys which relate to the creation of the career websites. The aim of these surveys was to find out respondent´s views on an importance of the career websites and on their content, design and implementation, from the perspective of students from economic fields and from the perspective of employees of the selected company. Based on the primary and secondary data and recommendations for creating the career website, there was created a proposal for the career websites including an evaluation of the time and financial demands of their implementation.
The aim of the bachelor thesis is to propose one more recruitment tools for attracting new candidates. Specifically, there should be the creation of a career website, with a focus upon its content and implementation as a practical tool of an improvement of a recruitment process. The first part of the thesis deals with the theoretical basis of human resource management, the recruitment process and methods of recruitment, especially e-recruitment. The next part consists of a description of the current recruitment process, shows the secondary data regarding usage of the career website by service companies and primary data obtained within two surveys which relate to the creation of the career websites. The aim of these surveys was to find out respondent´s views on an importance of the career websites and on their content, design and implementation, from the perspective of students from economic fields and from the perspective of employees of the selected company. Based on the primary and secondary data and recommendations for creating the career website, there was created a proposal for the career websites including an evaluation of the time and financial demands of their implementation.