Using a systemic approach to assess Internet marketing communication within hospitality industry

Thumbnail Image
Files
AS4231451076608031477897063504_content_1.pdf(1.33 MB)
Date
2016
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Elsevier Ltd.
Abstract
Description
Subject(s)
Online communication with customer, Internet marketing, Hospitality and tourism, Systemic approach
Citation
Item identifier
https://dspace.tul.cz/handle/15240/26996
 https://doi.org/10.1016/j.tmp.2016.09.007
ISSN
2211-9736
ISBN
Collections