Contemporary Forms of Presentation of Research and Development Marketing in the Czech Republic

Date
2014
Journal Title
Journal ISSN
Volume Title
Publisher
MM Průmyslové spektrum
Abstract
Description
Subject(s)
Research and development, innovation, marketing research, marketing mix, marketing communication, marketing tools, popularization, commercialization, R and D expenditures
Citation
ISSN
1805-0476
ISBN
Collections