Customer-based brand equity of a tourism destination: an empirical study of the Liberec Region

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dc.contributor.authorČervová Lenkacs
dc.contributor.authorPavlů Karolínacs
dc.date.accessioned2020-06-08T09:35:17Z
dc.date.available14-51-2019en
dc.date.available2020-06-08T09:35:17Z
dc.date.issued2018-01-01cs
dc.date.updated01-11-2019en
dc.format.extent5cs
dc.identifier.doi10.33543/08023236
dc.identifier.issn1804-7890cs
dc.identifier.urihttps://dspace.tul.cz/handle/15240/155248
dc.language.isoengcs
dc.publisherMagnanimitascs
dc.publisher.cityHradec Královécs
dc.relation.ispartofAd Alta: Journal of Interdisciplinary Researchen
dc.relation.ispartofseries1cs
dc.riv.kontrolni-cislo192065258cs
dc.riv.specifikaceRIV/46747885:24310/18:00005836!RIV19-MSM-24310___cs
dc.subjectbrandingcs
dc.subjecttourismcs
dc.subjectdestinationcs
dc.subjectbrand-equitycs
dc.subjectmarketingcs
dc.subjectcustomercs
dc.titleCustomer-based brand equity of a tourism destination: an empirical study of the Liberec Regioncs
local.citation.epage32-36cs
local.citation.spage32-36cs
local.identifier.publikace5836
local.identifier.wok455507300006en
local.relation.issue2cs
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