Possibilities for the use of marketing communication by German companies in the field of wine tourism

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dc.contributor.authorUngerman Otakarcs
dc.date.accessioned2018-09-25T12:14:48Z
dc.date.available2018-09-25T12:14:48Z
dc.date.issued2017cs
dc.format.extent9cs
dc.identifier.isbn978-3-86367-051-1cs
dc.identifier.urihttps://dspace.tul.cz/handle/15240/31311
dc.language.isoengcs
dc.publisherGUC - Verlag der Gesellschaft für Unternehmensrechnung und Controllingcs
dc.publisher.cityChemitzcs
dc.relation.ispartofseries0cs
dc.subjectwine tourismcs
dc.subjectmarketing communicationcs
dc.subjectmultiplier effectcs
dc.subjectcommunication strategycs
dc.titlePossibilities for the use of marketing communication by German companies in the field of wine tourismen
dc.titlePossibilities for the use of marketing communication by German companies in the field of wine tourismcs
local.citation.epage173-181cs
local.citation.spage173-181cs
local.identifier.publikace4774
local.identifier.wok000426794300020en
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