Strategic marketing
| dc.contributor.author | Dědková Jaroslava | cs |
| dc.date.accessioned | 2018-09-25T12:10:58Z | |
| dc.date.available | 2018-09-25T12:10:58Z | |
| dc.date.issued | 2017-01-01 | cs |
| dc.format.extent | 147 | cs |
| dc.identifier.isbn | 978-80-7494-353-9 | cs |
| dc.identifier.uri | https://dspace.tul.cz/handle/15240/30738 | |
| dc.language.iso | cze | cs |
| dc.publisher.city | Liberec | cs |
| dc.relation.ispartofseries | 1 | cs |
| dc.subject | Strategy | cs |
| dc.subject | competitive strategies | cs |
| dc.subject | product strategies | cs |
| dc.subject | pricing strategies | cs |
| dc.subject | distribution strategies | cs |
| dc.subject | communication strategies. | cs |
| dc.title | Strategic marketing | en |
| dc.title | Strategický marketing pro kombinovanou formu studia | cs |
| local.identifier.publikace | 4188 |