Social Media As a Marketing Communication Tool Used by Family Firms

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dc.contributor.authorUngerman Otakarcs
dc.date.accessioned2018-09-25T12:02:27Z
dc.date.available2018-09-25T12:02:27Z
dc.date.issued2015cs
dc.format.extent15cs
dc.identifier.issn1212-415Xcs
dc.identifier.urihttps://dspace.tul.cz/handle/15240/29406
dc.language.isoengcs
dc.relation.ispartofseries1cs
dc.subjectbusiness marketingcs
dc.subjectfamily businesscs
dc.subjectmarketing communicationcs
dc.subjectsocial mediacs
dc.subjectsustainabilitycs
dc.titleSocial Media As a Marketing Communication Tool Used by Family Firmscs
local.citation.epage148-162cs
local.citation.spage148-162cs
local.identifier.publikace2821
local.relation.issue2cs
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