HR Marketing and Employer Branding
dc.contributor.author | Maršíková Kateřina | cs |
dc.contributor.author | Švermová Pavla | cs |
dc.contributor.author | Myslivcová Světlana | cs |
dc.contributor.author | Macháčková Vendula | cs |
dc.date.accessioned | 2018-09-25T12:12:22Z | |
dc.date.available | 2018-09-25T12:12:22Z | |
dc.date.issued | 2017-01-01 | cs |
dc.format.extent | 208 | cs |
dc.identifier.isbn | 978-80-7494-382-9 | cs |
dc.identifier.uri | https://dspace.tul.cz/handle/15240/30943 | |
dc.language.iso | cze | cs |
dc.publisher | Technická univerzita v Liberci | cs |
dc.publisher.city | Liberec | cs |
dc.relation.ispartofseries | 1 | cs |
dc.subject | HR marketing | cs |
dc.subject | employer branding | cs |
dc.subject | marketing mix | cs |
dc.subject | communication | cs |
dc.subject | strategic human resource management | cs |
dc.title | HR Marketing and Employer Branding | en |
dc.title | Personální marketing a budování značky zaměstnavatele | cs |
local.identifier.publikace | 4397 |
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