CRM in Theory and Practice

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dc.contributor.authorDědková Jaroslavacs
dc.contributor.authorMyslivcová Světlanacs
dc.contributor.authorHonzáková Ivetacs
dc.date.accessioned2018-09-25T11:54:18Z
dc.date.available2018-09-25T11:54:18Z
dc.date.issued2011cs
dc.format.extentnullcs
dc.identifier.doinull
dc.identifier.isbn978-3-86367-007-8cs
dc.identifier.urihttps://dspace.tul.cz/handle/15240/28235
dc.language.isoczecs
dc.publisherVerlag der Gesellschaft für Unternehmensrechnung und Controlling m.b.Hcs
dc.publisher.cityChemnitzcs
dc.relation.ispartofseries1cs
dc.subjectCustomer Relationship MAnagementcs
dc.subjectCustomercs
dc.subjectB2B marketscs
dc.subjectoperative CRMcs
dc.subjectanalytical CRMcs
dc.titleCRM in Theory and Practiceen
dc.titleCRM in Theory and in Prakticecs
local.citation.epage27;35cs
local.citation.spage27;35cs
local.identifier.publikace1570
local.relation.issue0cs
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