Browsing by Author "Soták, Jakub"

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    Perspektivy a rozvoj rodinné firmy s textilními produkty
    (Technická Univerzita v Liberci, 2006-01-01) Soták, Jakub; Fridrichová, Ludmila
    This work deal with solving perspectives and development firm with textile products. In first part of work it gives informations to readers about theoretic recognize. Describes policy, that are important for firm policy cut loads and prices. Further characterizes competition and publicity. Work describes characteristics, history and basic organizational terms companies. In given to graphs represents price fixing department differences among made and purchased commodity from Easter land. Further survey on competitive advantage firm (SWOT analysis), weak and strong pages of firm. Shows on policy publicity and on main priority firm. Lastly smoothing - out and analyses improvement marketing activity firm.
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