Browsing by Author "Romančík, Petr"
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- ItemKomparace produktů elektronického bankovnictví u vybraných finančních institucí(Technická Univerzita v Liberci, 2006) Romančík, Petr; Landorová, AndělaI have entitled my graduation thesis "A Comparison of E-banking Products to be Found in a Selection of Banking Houses". The purpose of my work is to summarize current e-banking practices in the Czech Republic and then to explore the scope of future expansion and trends of electronically handling all aspects of the customers money and other financial requirements. I will explore the advancement in new technology that could greatly influence banking industry in providing a more cost effective and efficient service with a greater range of financial products. I will look at the quality of services and products, marketing strategy and expertise in customer orientated banking personnel in order to anticipate future direction and trends in the banking world.
- ItemMarketingový průzkum v oblasti telefonního bankovnictvíRomančík, Petr