Browsing by Author "Kvapilová, Veronika"
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- ItemKonkurenceschopnost vlhčených kapesníků vyráběných firmou ONTEX CZ(Technická Univerzita v Liberci, 2007) Kvapilová, Veronika; Ocheretna, LarysaThe purpose of this bachelor work is a processing of the offer of wet napkins in Czech Republic. We will put our mind into the examination of the offer of the products producing by Ontex CZ s.r.o. company and information about its direct competitors will be introduced here. Competitiveness and position of Ontex CZ s.r.o. company on the market will be considered in this work too. The main subject of consideration is the nonwoven goods such as wet napkins with a designation ''wet wipes''. In this work the width of product assortment producing by Ontex CZ s.r.o will be considered, and the same information will be given for its direct competitors. Some steps for improvement of competitiveness of Ontex CZ s.r.o. company will have considered at the end, namely instructions how to increase the sale, some of them will be focused on a improvement of the goods.
- ItemKonkurenceschopnost vlhčených kapesníků vyráběných firmou ONTEX CZKvapilová, Veronika
- ItemMetodika hodnocení chlupatosti předenoskaných a skaných přízíKvapilová, Veronika