Browsing by Author "Krausová, Monika"
Now showing 1 - 4 of 4
Results Per Page
Sort Options
- ItemPodnikání české firmy ve sklářském průmyslu a spolupráce s irským subjektem(Technická Univerzita v Liberci, 2012) Krausová, Monika; Potužáková, ZuzanaThe topic of this diploma thesis is "Business of the Czech Company in the Glass Industry and its Cooperation with the Irish Company". The subject matter of this work is to acquaintance with Outsourcing issues and then this teoretical knowledge use in practise. The target od this diploma thesis is evaluation of cooperation between Preciosa - Lustry, a. s. and Waterford Crystal, Ltd. The first part of this work is dedicated to the teoretical knowledge; firstly about the member of the European Union - Ireland and then about the Outsourcing. Next chapter describes companies Preciosa - Lustry, a. s. and Waterford Crystal, Ltd., their history and development. Last chapter then look into concrete problems and contributions which are connected with coopertion of these companies. In the end the cooperration is evaluated.
- ItemVýznam know-how v podnikové strategii zaměřené na exportKrausová, Monika
- ItemVýznam Know-how v podnikové strategii zaměřené na export(Technická Univerzita v Liberci, 2010) Krausová, Monika; Demel, JaroslavThe matter of bachelor work "The Meaning of Know-How in a Company Strategy Focused on Export" is a further acquaintance with questions about intellectual property. First part is dedicated to teoretical knowledge about company strategy, intellectual property, know-how, international trade. Next part describes Preciosa - Chandeliers company, its history and know-how. The last part will be dedicated to the Preciosa - Chandeliers company too, to their experience with a protection of intellectual property. And at last the project, which the Preciosa - Chandeliers company was engaged in few years ago, will be mentioned.