Browsing by Author "Duspiva, Pavel"
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- ItemFaktory ovlivňující kupní chování spotřebitelů a jejich význam pro podniky(Technická Univerzita v Liberci, ) Novotný, Josef; Duspiva, Pavel; Ekonomická fakultaThe article reports the results of research consumers’ behavior and preferences when buying housing supplements, household equipment and preparation of new processed models which identifies the key factors influencing the purchasing behavior of consumers. Nowadays, the purchasing behavior of consumers is a topical problem on market due to frequent changes in society which have a substantial impact on the purchasing behavior, such as economic conditions, demographic trends, the influence of minorities, globalization or climate changes in the world. Therefore, a questionnaire survey was performed through research of consumers according to segmentation criteria divided into eight segments and that was aimed on selected factors having a topical influence on consumers. Based on the results of the research was drawn a model of identical and nonidentical factors influencing purchase consumers’ behavior and the model cobwebs. Both models forms basis for management decision-making enterprise in business policy. Subsequently, research was performed in enterprises whose business activities are aimed on home furnishings and household equipment. Research observed verification of test hypotheses concerning the marketing activities of enterprises and the possibility of using models. The proposed models allow enterprises more efficient decision-making during product innovation, specialization in business policy and marketing activities. The enterprises that do not consistently pay attention to purchasing behavior of consumers with using of factors that are influencing consumers´ purchasing behavior, they may lose competitiveness, market position and customers.
- ItemThe position of management of Czech joint-stock companies on dividend policy(Technická Univerzita v Liberci, ) Duspiva, Pavel; Sejkora, František; Ekonomická fakultaThe concept of distributing economic results belongs unequivocally among management’s basic financial decisions. Dividend payout to shareholders can be considered to be the distribution of economic results while fulfi lling legal conditions. The goal of this article is to identify factors that have a fundamental infl uence on dividend payout and to further determine and evaluate the position of management on dividend theories. This problematic is current for the conditions of Czech joint-stock companies, because deeper studies in this area are not available for recent years. Nevertheless, currently, the greater majority of joint-stock companies now regularly pay dividends, and dividend policy has become a part of their fi nancial policy that is impossible to overlook. With regards to the fact that profi t is the necessary condition for dividend payout, research was aimed at the sector, “Production and Distribution of Electricity, Gas and Water,” which is most interesting among Czech joint-stock companies from the perspective of profi tability and frequency of dividend payout. For the reasons of quantitative research, a two-part questionnaire was created for workers in financial management – specifi cally, members of the executive board, who are assumed to have comprehensive knowledge and an overview of the company. The survey showed that the most important factors for management when making decisions concerning dividend payout are the following: the requirements of existing shareholders, access to funds, the actual amount of profit and maintaining the target state of debt. Further resultsconfirmed that dividend policy does infl uence fi rm value. However, dividends are not supported as a tool for lowering information asymmetry and agency costs between management and shareholders. This conclusion can becaused by ownership structure when the fi rms investigated are characterized by high concentration of ownership; then, one shareholder is able to better protect the other shareholders against the implementation of management’s interests.