Browsing by Author "Dabija, Dan-Cristian"
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- ItemEconomic deglobalization – from hypothesis to reality(Technická Univerzita v Liberci, 2015-06-03) Postelnicu, Cătălin; Dinu, Vasile; Dabija, Dan-Cristian; Ekonomická fakultaLately, a new term is used in international economic literature, namely “de-globalization” which has already sparked off numerous debates. As expected, some economists were quick to adopt it unhesitatingly, but others have labelled it as “absurd”, “superfi cial”, “simple”, “anachronistic” and even “counterproductive”. In fact, there are two diverging processes opposed to each other, both worth mentioning. First – globalization – with its multiple meanings and defi nitions, and the second – deglobalization – which is just beginning to fi nd a place within the confi nes of concepts used in international economics literature. The issue is not to treat them only as antonyms, but rather to demonstrate the causal relation between them. We consider trying to measure deglobalization as an important step in determining the true meaning of such a phenomenon, or if it is real. Also, would be interesting to fi nd out if deglobalization is really a long lasting trend, or just a short term turn in the evolution of the world economy. Using the “globalization index” and its components as a tool in this direction could be one of the potential solutions in defi ning the meaning of the new and complex changes which tends to shape the international economic relations and, after all, the international business environment. Although it is admitted not being a perfect tool, it could be a starting point in studying such a vast change. Therefore, the motivation of this article is to contribute to theoretical debates that bear on this new term, given that, as in the case of globalization itself, economists have not yet reached a consensus on the defi nition.
- ItemGeneration X versus Millennials communication behaviour on social media when purchasing food versus tourist services(Technická Univerzita v Liberci, 2018-03-29) Dabija, Dan-Cristian; Bejan, Brîndușa Mariana; Tipi, Nicoleta; Ekonomická fakultaKnowledge and proper understanding of the needs, expectations, desires, demands, values or preferences of Generation X and Millennials is an essential goal of any company. The mission of marketers is increasingly difficult because they have to develop a marketing mix able to target efficiently all customers, invoking satisfaction and loyal behavior. Communication strategy therefore has a special role to play. While Millennials are easier to target, persuade even influence through social media, Gen Xers are more conservative, preferring to look for additional information about products and companies themselves, which makes the marketer’s job even more difficult. Nowadays, social media plays an increasingly important part in influencing consumers and their consumption behavior. Being able to expand beyond geographical borders, social media creates strong links between consumers in different states and social environments. Research conducted among Gen Xers and Millennials shows that whenever they choose food products and tourist services based on recommendations and the information available on social media, their purchasing behavior depends on their own personal desire to become informed, and the characteristics they expect from a piece of information and from the Internet as a general source of information. Given this, companies changed and adapted their communication strategies in order to be more present online. In addition, for those interested, companies create official pages that can represent a strong support for those interested in acquiring information. Quite often, consumers have the possibility to compare goods and services before buying, minimizing the risks attached to these acquisitions. The results reveal that Millennials have stronger affinity with, and place greater reliance upon online information than Gen Xers. From a managerial perspective, this paper provides retailers with the opportunity to better understand the behavior of customers of different ages, making their targeting more successful.
- ItemPREDICTING JOB SATISFACTION AND WORK ENGAGEMENT BEHAVIOR IN THE COVID-19 PANDEMIC: A CONSERVATION OF RESOURCES THEORY APPROACH(Technická Univerzita v Liberci, ) Nemțeanu, Marcela-Sefora; Dinu, Vasile; Pop, Rebeka-Anna; Dabija, Dan-Cristian; Ekonomická fakultaThe rapid spread of the COVID-19 pandemic has forced organizations to impose physical distancing restrictions on employees and to practice teleworking on a large scale. Adapting to the new context has generated an increase in job insecurity, and a decrease in employee productivity concerning task completion, boosting stress and counterproductive work behavior. Although the challenges employees face when carrying out their activities and work-related responsibilities, together with an understanding of the factors generating counterproductive work behaviors and job insecurity have been intensely studied in the literature, their manifestation and impact within organizations in the context of the COVID-19 pandemic is barely covered. This paper aims to fill this research gap by evaluating the way internal vision communication, employee reward systems, knowledge, and skills capitalization, and the maintaining of task performance can diminish counterproductive work behaviors and job insecurity generated by the COVID-19 pandemic, influencing employee satisfaction and behavior in this stress-inducing context. The responses collected from 863 Romanian employees are modelled with the help of structural equations in SmartPLS. The results show that in the case of counterproductive work behavior, employee satisfaction diminishes, while efficient performance of tasks and responsibilities, knowledge and skills capitalization, internal vision communication, and the existence of an employee reward system for employee input can all generate greater organizational attachment. Job satisfaction mediates the influence of performance, internal marketing, and counterproductive work behavior in employees’ attachment towards their respective organizations. The paper contributes to the development of the Conservation of Resources Theory, highlighting, in the context of the COVID-19 pandemic, ways in which employee satisfaction and work engagement behavior can be enhanced, thus contributing to diminishing counterproductive work behaviors, and fostering a pleasant and safe work environment.