Browsing Ekonomická fakulta by Subject "b2b"

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Browsing Ekonomická fakulta by Subject "b2b"

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  • Aplikace projektu b2fair v zahraničním obchodě podniku 
    Rýdlová, Táňa (Technická Univerzita v Liberci, 2011)
    This diploma thesis examines effects of the involvement of the special marketing project b2fair in the acquisition activities in company's foreign trade. The thesis comes out from specific experience of the company Unitherm, ...
  • Ekonomické přínosy využití EDI ve společnosti Monroe Czechia, s.r.o. 
    Pilcová, Andrea (Technická Univerzita v Liberci, 2010)
    My diploma thesis deals with problems associated with electronic data interchange (EDI) in company Monroe Czechia, s. r. o., Hodkovice nad Mohelkou. The purpose of this thesis is to analyse current level of using EDI and ...
  • Využití marketingových komunikačních nástrojů k propagaci B2B obchodů na průmyslových trzích 
    Pluhař, Pavel (Technická Univerzita v Liberci, 2007)
    This diploma work deals with Using marketing communication tools to promotion B2B commerce in the industrial markets to make this commerce more efficient, faster and profitable for the firm. It should lead in more profit ...
  • Výběr dodavatelů ve firmě Škoda Auto a.s. 
    Viglášová, Dana (Technická Univerzita v Liberci, 2010)
    The theme of my diploma work is dedicated to the choice of the best suppliers and the theory is then applicated to the practical part. I closely described The purchasing department in the company Skoda Auto, its characterization ...
  • Zavedení nového produktu na zahraniční trhy - firma Elmarco 
    Heřman, Jiří (Technická Univerzita v Liberci, 2012)
    The diploma thesis is focused on the entry process of the new Elmarco product to the existing global market. This company produces machines for the production of nanofibers and is engaged in their production and application ...

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