Browsing Rok 2014 (ročník 17) by Issue Date

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Browsing Rok 2014 (ročník 17) by Issue Date

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  • Ferreira, João J.; Raposo, Mário L.; Mainardes, Emerson Wagner (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    The purpose of this paper is to assess the acquired knowledge of university management students on strategy and strategic management concepts. Phenomenography was used in the analysis and a collective description was ...
  • Dajčman, Silvo; Kavkler, Alenka (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    In this article we investigate comovement of the three Central and Eastern European (CEE) stock markets (Slovenia, the Czech Republic and Hungary) with certain developed European stock markets (Austria, France, Germany and ...
  • Ungerman, Otakar; Myslivcová, Světlana (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    The subject of this report rests in small and medium companies that use social media for communication with their consumers, which is without a doubt one of the important methods of the current modern marketing communication. ...
  • Mohelská, Hana; Sokolová, Marcela (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    Education and development of employees in the traditional sense focus on the formation of working abilities of a person and that part of their personality, through which they create values in order to improve the work ...
  • Adamska, Małgorzata; Minárová, Martina (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    The proof of intellectual capital excellence is the current business practice that requires attention and focus on this kind of capital. The intellectual capital of an organization is the sum total of its human capital, ...
  • Eger, Ludvík; Indruchová, Zuzana (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    Diversity management has become very important and relevant in the field of the human resource development namely after the Czech Republic joined the European Union. Diversity management is based on the strategy of an ...
  • Knápková, Adriana; Homolka, Lubor; Pavelková, Drahomíra (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    The article aims to analyze the use of the balanced scorecard (BSC) concept in Czech enterprises and the effect of its use on the financial performance of companies. The article defines the BSC concept and its important ...
  • Bureš, Vladimír; Tučník, Petr (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    The current state in research of economic systems is characterised by two prevailing issues. Firstly, study of economic systems is traditionally based on analytical and econometric tools, which have been the main arbiters ...
  • Giannias, Dimitrios; Sfakianaki, Eleni (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    Amenities are goods and services that make certain locations attractive for living and working. Quality of life on the other hand can be perceived as an expression of well-being and its importance is demonstrated by a ...
  • Rosman, Pavel; Buřita, Ladislav (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    The paper summarizes the experience of teaching Computer Science for Economists (CSE) course at the Faculty of Management and Economics (FaME) at Tomas Bata University (TBU) in Zlín. The paper presents approaches aimed at ...
  • Doleželová, Lucie; Hadlač, Michal; Kadlecová, Milada; Polednik, Stanislav (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    Brownfields significantly influence the contemporary character of the majority of cities, towns and villages not only in the Czech Republic, but Europe wide. It is obvious that potential of individual brownfields to be ...
  • Maček, Anita; Ovin, Rasto (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    Although most studies proves that Cross-Border Mergers and Acquisitions (C-B M&A) cause more benefits than threats, the real economic policy in the EU countries offsets the fear that liberalization of inward C-B M&A would ...
  • Vaceková, Gabriela; Svidroňová, Mária (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    Self-financing of non-government organizations is a highly discussed topic in the theory and practice of non-government organizations (NGOs). In the presented paper we respond to the current theoretical and practical ...
  • Fotr, Jiří; Špaček, Miroslav; Souček, Ivan; Vacík, Emil (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    The article deals with the concept of scenario planning. Scenarios, as opposed to usual prediction methods, are focused on the identification of discontinuities in the development and help the organization cope with sudden ...
  • Kaňovská, Lucie; Tomášková, Eva (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    The paper is focused on market orientation with a special emphasis on strategic behaviour at high–tech companies in the Czech Republic. Market orientation is based on marketing conception and is described by many researchers ...
  • Pánková, Václava (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    Consumption following a permanent income hypothesis (PIH) is a theoretical concept the validity of which in a given economy during a given period can be confirmed or non-confirmed by the help of an econometric approach. ...
  • Köhler, Pavlína; Vala, Vlastimil (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    The spruce covers the largest area 44.7% in the Czech Republic, but its natural representation was 11.2%. Forest owners and managers are motivated to change their species composition. But the change will have an economic ...
  • Pavelka, Tomáš; Skála, Marek; Čadil, Jan (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    The minimum wage is one of the measures of economic policy, which raises contradictory reactions. The Czech Republic is one of twenty EU Member States that have implemented a statutory minimum wage. Since its introduction ...
  • Viturka, Milan (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    The aim of this paper is to introduce a new model for the evaluation of development potentials of regions, including methodology, application and conceptualization of the obtained information. The main components of this ...
  • Sucháček, Jan; Seďa, Petr; Friedrich, Václav; Koutský, Jaroslav (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    Amount of information provided by media is growing virtually every day. Surprisingly, attention devoted to the spatial implications of media information is far from sufficient. Existing researches bring ample evidence that ...

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