Browsing by Author "Tryznová, Zuzana"
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- ItemVstup podniku na zahraniční trhTryznová, Zuzana
- ItemVstup podniku na zahraniční trh(Technická Univerzita v Liberci, 2008) Tryznová, Zuzana; Honzáková, IvetaThe theoretical part of the bachelor work is divided into two chapters. In the first chapter we describe the possibilities of foreign market entry of a company. In the second chapter we characterize the company Lucid, spol. s r. o. There are many possibilities of foreign market entry. We describe the particular entries and indicate their advantages and disadvantages. In the characteristics of the company Lucid, spol. s r. o. we give an account of the history and activity of the company, company organization structure, characteristics of production schedule and general customers. In the final part of this chapter we describe the current situation of the company and we carry out a complex SWOT analysis. The practical part of the bachelor work is focused on the new possibilities of foreign market entry of the company. First we mention the present operation of Lucid, spol. s r. o. on foreign market and in the main part of this chapter we give a detailed account of the new possibilities of foreign market entry of the company.
- ItemZlepšení kvality výrobku firmy OPTREX Czech a. s.(Technická Univerzita v Liberci, 2010) Tryznová, Zuzana; Švihovský, JaromírThe theoretical part of this dissertation has been devided to two main sections. One is discribing quality control and the second one is reporting about OPTREX Czech company. In quality field was last century shown a big progress and that is why the beginning of the first chapter is just describing development of quality control. Following are mentioned various concepts of quality control, quality tools, economical aspects of quality and last but not least are defined quality control systems of manufacturing corporations like is OPTREX Czech Corp. too. In characteristic of OPTREX Czech company is written down something about its history and business activities, shown is the main organization structure and simply described the process flow of PNL and MDL production. In the last part of this theoretical chapter was done analysis of the current company situation and also specific SWOT analysis was performed. Practical part of this dissertation is focussing to quality improvements of OPTREX Czech products. Exordium of this chapter is then describing possible improvements in product quality. Following are in detail analysed possible improvements whose can be usable for OPTREX Czech company. Closing part is finally presenting the exact implementation of product quality improvements and also summarizing financial benefit of this thesis for OPTREX Czech Corporation.
- ItemZlepšení kvality výrobku firmy OPTREX Czech a.s.Tryznová, Zuzana