Browsing by Author "Roučková, Pavlína"
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- ItemUplatnění strategického plánu v malých obcích(Technická Univerzita v Liberci, 2010) Roučková, Pavlína; Dědková, JaroslavaThis diploma work is aimed at strategic planning in small villages (for this work it means villages which have not more than 1 000 inhabitants). Preliminary it deals with teoretic aspects of strategic planning and its using in control and town and village development. Then it deals with standing of villages and their importnace as basic units of municipal authorities. Teoretic knowledge are consequently used to development of strategic plan of Vysoká by Mělník, which also includes evaluation and recommendations for next development of this village. One of the important parts of the diploma work is primar marketing research by written questionnaire and using of electronic mail in order to find out opinions of small villages´ mayors about creating of strategic plans. At the close of the diploma work these questionnaires are evaluated and from them are drawed proposals for possible improvement of approach to strategic planning in small villages.
- ItemUplatnění strategického plánu v malých obcíchRoučková, Pavlína