Browsing Číslo 3 by Author "Lorenzo-Romero, Carlota"

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Browsing Číslo 3 by Author "Lorenzo-Romero, Carlota"

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  • Lorenzo-Romero, Carlota; Alarcón-del-Amo, María-del-Carmen; Crespo-Jareño, José Alberto (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    Concern for the environment, which is of interest to academia, the business world and society in general, has meant the development of green marketing in the last half century. Environment can influence consumer behaviour ...

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