Browsing Ekonomická fakulta by Title

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Browsing Ekonomická fakulta by Title

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  • Ahmed, Rizwan Raheem; Vveinhardt, Jolita; Ahmad, Nawaz; Štreimikienė, Dalia (Technical university of Liberec, Czech RepublicTechnická Univerzita v LiberciTUL, 2017-06-15)
    The aim of this paper is to find out the forecasting model that is the one, which gives the best output of forecasting. So that policy makers can be benefited from this research. Thus, this research will also evaluate the ...
  • Virglerová, Zuzana; Homolka, Lubor; Smrčka, Luboš; Lazányi, Kornélia; Klieštik, Tomáš (Technical university of Liberec, Czech RepublicTechnická Univerzita v LiberciTUL, 2017-06-15)
    The business environment is determined by various obstacles the business owners have to deal with in the course of their work. This article aims to create a model of the quality of business environment, define the key ...
  • Lesáková, Ľubica; Dubcová, Katarína; Gundová, Petra (Technical university of Liberec, Czech RepublicTechnická Univerzita v LiberciTUL, 2017-12-20)
    The Balanced Scorecard method (BSC) has emerged since the late 1990s (as proposed by Kaplan and Norton) as one of the most successful concepts in the field of strategic performance management. It has evolved from its early ...
  • Saco, Manuela; Galiano, Aida; Rodríguez, Vincente (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    The scientific literature has not considered that the conversion rate in sales could have an irregular behaviour throughout the Product Life Cycle (PLC). The main contribution of this article is to reveal this unequal ...
  • Sokolova, Marcela; Zubr, Vaclav; Cierniak-Emerych, Anna; Dziuba, Szymon T. (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, 2019-03-15)
    Organizational culture (OC) is a concept, which is defined from many different perspectives. For example, Schein defines culture as a pattern of shared fundamental assumptions learned by a group as it overcomes both external ...
  • Anwar, Ch. Mahmood (Technical university of Liberec, Czech RepublicTechnická Univerzita v LiberciTUL, 2017-06-15)
    The purpose of this study was to investigate the relationship between broad and select narrow personality traits and knowledge sharing behavior of employees in workplace. This study especially contributes to literature of ...
  • Jánošíková, Ľudmila; Gábrišová, Lýdia; Ježek, Bruno (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    When we want to design a successful and efficient emergency medical system, the crucial task is to determine the number of ambulances operating in a given region and the deployment of stations where the ambulances are kept. ...
  • Dlask, Petr; Beran, Václav (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    Contemporary modern development of a region (RD) is associated with some conception of economic volatility and technological knowledge. The RD is triggered by the existence of an infrastructure as a threshold. Only then ...
  • Tahal, Radek; Formánek, Tomáš; Mohelská, Hana (Technical university of Liberec, Czech RepublicTechnická Univerzita v LiberciTUL, 2017-03-15)
    Effective loyalty program management and evaluation requires that retailers have access to relevant data. In most cases, loyalty program organizers aim to establish consumer databases for the purpose of identification of ...
  • Voříšek, Jiří; Pour, Jan; Buchalcevová, Alena (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    Increasing requirements on the extent and quality of business informatics management have resulted in a development of various methodologies, models, frameworks and standards (e.g. ITIL, COBIT, ISO 20000, etc.). These ...
  • Babinková, Zuzana; Melović, Boban; Milisavljević, Stevan; Grubić-Nešić, Leposava; Mitrović, Slavica (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    This paper analyzes the dimension of organizational culture assessment by managers, in order to diagnose the results of the research directions of changes in management that contributed to the successful functioning of the ...
  • Heryán, Tomáš (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    Tourism evidence is more and more often among the research literature because of its importance for the economy. Nonetheless, there is still a huge gap in recent literature related to its financial issues, the microeconomics ...
  • Nerudová, Danuše; Solilová, Veronika (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, 2018-03-29)
    The European Commission has been attempting to coordinate the corporate taxation systems of the EU Member States since 1962. One of the most ambitious projects in the history of the harmonization effort was introduced on ...
  • Honzáková, Iveta; Myslivcová, Světlana; Ungerman, Otakar (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, 2013-08)
    The paper analyses specific parts of the questionnaire survey implemented under a project entitled "Market research for language services". The aim of the research was to obtain background data to implement the required ...
  • Kaňovská, Lucie; Tomášková, Eva (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    The paper is focused on market orientation with a special emphasis on strategic behaviour at high–tech companies in the Czech Republic. Market orientation is based on marketing conception and is described by many researchers ...
  • Rosi, Maja; Tuček, David; Potočan, Vojko; Jurše, Milan (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    The adoption of market orientation practices at the Higher Education Institutions is a rising trend, since the challenges of changing the global higher education environment raise a growing issue for meeting the needs of ...
  • Petrů, Naděžda; Kramoliš, Jan; Stuchlik, Peter (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    This article addresses Marketing 4.0 as an exceptionally dynamic field for company competitiveness that is evolving rapidly. The main goal of this article is to evaluate and compare the overall level of use of modern ...
  • Nikolić, Slavka T.; Gradojević, Nikola; Đaković, Vladimir; Mladenović, Valentina; Stanković, Jelena (Technical university of Liberec, Czech RepublicTechnická Univerzita v LiberciTUL, 2017-10-02)
    The areas of overlap between the disciplines of marketing and entrepreneurship are substantial and they provide a wide variety of opportunities for multidisciplinary research. This paper lays out multidisciplinary foundations ...
  • Ciemleja, Guna; Lace, Natalja (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, 2013-08)
    The ability to establish financial goals and to develop strategies for ensuring long- term economic stability are critical factors in attaining economic success for any individual. The authors examine existing experience ...
  • Vildová, Eliška; Martinčík, David; Tlučhoř, Jan; Jakubíková, Dagmar (Technická Univerzita v LiberciTechnical university of Liberec, Czech RepublicTUL, )
    The importance of balneology for the economy of the Czech Republic has always been crucial. At a time of an unstable political environment as well as turbulent legislative and other changes, there is nothing more important ...

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